The RISE Authority Guidebook
The 4-step framework for corporate professionals over 40 to turn decades of expertise into a personal brand built to replace your salary.
By Markeith Braden, Speaker and Personal Brand Strategist
Your experience is worth more than a paycheck
You spent 15+ years building expertise. Leading teams. Solving problems. Delivering results for someone else's company. This guidebook breaks down the exact 4-step RISE framework to package what you already know into an authority-based personal brand and income you own.
What's inside the guidebook
Four steps. One framework. A clear path from corporate professional to recognized authority.
Reclaim Your Identity: Step out of the job-title box and see the full value of your experience. Your age is your advantage, not your obstacle.
Ignite Your Expertise: Package decades of knowledge into structured, marketable value people pay real money for.
Stand In Authority: Position yourself as the go-to expert in your space with a visibility plan built for your season of life.
Earn And Expand: Choose the right one or two income streams. Skip the ten-stream overwhelm.
Your 90-Day Action Path: Leave with your first three moves mapped, not a pile of theory
Inside the 4 RISE steps
Reclaim: Why professionals over 40 undervalue their expertise, and the identity shift required before any strategy works.
Ignite: How to extract, organize, and package your knowledge into offers. Includes the value-mapping exercise.
Stand: The authority positioning system. Content, visibility, and credibility without dancing on social media.
Earn: The five authority income streams, how to pick your first, and how to price with confidence.
Bonus, Your Brand Archetype: How to align your entire brand around the way you naturally show up.
Who should read this?
Corporate Professionals
Corporate professionals 40+ You have 15+ years of expertise, you feel undervalued, and you want a real plan to monetize what you know.
Industry Experts
Aspiring speakers, coaches, and consultants, you know your knowledge helps people. You need the framework to package it and get paid for it.
Professional In Transition
Professionals planning their exit. You are not quitting tomorrow. You are building your brand now, so you leave corporate on your own terms.
About the author: Markeith A. Braden
Markeith spent years climbing the corporate ladder. Successful on paper. Unfulfilled in person. He hired a coach and started building before the layoff ever came. When it hit, he was already in motion.
Get your copy now!
eBook
$47.00
FAQ
Is this only for people ready to quit their jobs?
No. Most readers build while employed. The guidebook shows you how to build your brand in the margins of your schedule and leave when the income supports it.
I'm not tech-savvy. Will I be able to use this?
Yes. The framework is strategy first, tools second. Every step works whether you love technology or tolerate it.
Am I too old to build a personal brand?
Here's the truth. Your age is your advantage. Decades of experience is exactly what makes you credible. The guidebook shows you how to lead with it.
How is this different from generic branding advice?
Generic advice says post more and be authentic. This is a sequenced framework built for professionals over 40 who need to replace real income, not chase a hobby.
What do I get after purchase?
Instant access to the full digital guidebook, the exercises, and the 90-day action path. Delivered to your email within minutes.
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